Narrative and Media

by Rosemary Huisman, Julian Murphet, Anne Dunn (Editor: Helen Fulton)
Product Group: Book
Publisher: Cambridge University Press (2006-01-30)
ISBN: 0521617421
EAN: 9780521617420
Binding/Media: Paperback - 342 pages
Condition: Used: Very Good
Comments: Cambridge paperback, Very Good+ appears unread, minimal wear, pristine unmarked. ~ USPS Delivery Confirmation Tracking number included with email shipping confirmation. We go the extra mile to guarantee your satisfaction. Books and media items protectively stored to original condition, pages and edges clean, books reliably graded, carefully packaged and shipped promptly.

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Product Description
Narrative and Media applies contemporary narrative theory to media texts, including film, television, radio, advertising, and print journalism. Drawing on research in structuralist and post-structuralist theory, as well as functional grammar and image analysis, the book explains the narrative techniques which shape media texts and offers interpretive tools for analysing meaning and ideology. Each section looks at particular media forms and shows how elements such as chronology, character, and focalization are realized in specific texts. As the boundaries between entertainment and information in the mass media continue to dissolve, understanding the ways in which modes of story-telling are seamlessly transferred from one medium to another, and the ideological implications of these strategies, is an essential aspect of media studies.

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